Uncanny Valley Targeting: Psychological Marketing in Games

Generated from prompt:

Create a presentation by rearranging the exact same text and images from the uploaded presentation titled 'Uncanny Valley Targeting'. Do NOT change wording or images, only reorganize them into a Masters-level Marketing Consumer Behaviour flow. Slides: 1) Title: 'Uncanny Valley Targeting.' 2) Consumer Behaviour Theory: 'consumer arousal theory with fear' + 'Survival horror games activate sympathetic nervous system responses, including the fight-or-flight reaction. Fear becomes a hedonic stimulus, converting stress into entertainment value.' 3) Marketing Mechanism: 'The Adrenaline Commodity.' + 'Marketing that focuses on the sound of a heartbeat, promising a physiological spike.' + 'This triggers the startle reflex and an immediate emotional engagement' 4) Psychological Targeting: 'Phobia Targeting' + 'Deliberately using spiders, dolls, and tight spaces to trigger pre-existing consumer fears.' 5) Uncanny Valley Strategy: 'Designing enemies that look almost human to trigger cognitive unease' 6) Attention Control: 'Flashlight Beam Restriction.' + 'A narrow cone of light forces the consumer to choose what not to look at.' 7) Disgust & Pathogen Response: 'Gore Fidelity (Visceral Disgust).' + 'Hyper-realistic damage (RE Engine) triggers the brain's innate pathogen-avoidance response.' 8) Physiological Interface Feedback: 'ECG-style health indicator inside the inventory Health shifts from green → yellow → red.' 9) Continuous Arousal Monitoring: 'Features a dynamic, always-visible health bar on-screen These could represent infection, stamina, or status effects, possibly linked to the mark on his neck' 10) Gameplay Segmentation: 'Suggests different gameplay mechanics for each protagonist' 11) Section divider slide containing only '02'. Keep the same images placed with their related content.