Generated from prompt:
Create a presentation titled "The Shopping Cart: The Hidden Engine of American Consumer Culture (1900–1960)". Slide 1: Title Slide - Title - Name: Dayleen Wadsworth - Course: American Popular Culture Slide 2: Hook – The Invisible Revolution - "What if one ordinary object reshaped American life?" - Brief teaser about hidden cultural power Slide 3: Shopping Before the Cart - Clerk-controlled stores - Handbaskets limited purchases - Social interaction and modest consumption (Berger) Slide 4: The Self-Service Revolution - Piggly Wiggly (1916) - Shift in consumer power (Paquet) - Still physical limits Slide 5: The Invention (1937) - Sylvan Goldman - Designed to increase sales and store capacity (Grandclément) - Removal of physical limits Slide 6: Engineering Desire - Store redesign (wide aisles, layout strategy) - Encouraging larger purchases - Abundance as cultural norm (Stillerman) Slide 7: Suburbs and Segregation - Post-WWII supermarket expansion - White middle-class suburban growth - Racial and class inequality in access Slide 8: Gender and Performance - 1950s housewife imagery - Television advertising - Shopping as domestic identity performance Slide 9: Surveillance and Cultural Meaning - Retail tracking and layout studies - Cart as symbol in art and homelessness (Banash) - Cultural duality: abundance vs inequality Slide 10: The Digital Cart - Big-box stores - Online "virtual carts" - Continuity of consumption identity Slide 11: Conclusion - Ordinary object, extraordinary impact - How everyday tools shape culture Slide 12: References - Berger (2004) - Grandclément (2009) - Paquet (2003) - Stillerman (2015) - Banash (2008) Design style: modern academic with subtle bold headers, clean layout, strong visuals of early grocery stores, suburban supermarkets, 1950s advertising, and modern online shopping carts.
This deck explores the shopping cart's transformative role in U.S. consumer culture (1900–1960), from pre-cart shopping and self-service revolution to its invention by Sylvan Goldman, impacts on store design, suburbs, gender roles, racial inequality,
The Shopping Cart: The Hidden Engine of American Consumer Culture (1900–1960)
Dayleen Wadsworth American Popular Culture
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Photo by Priyanka Thakran on Unsplash
> What if one ordinary object reshaped American life?
— Hook: The Hidden Cultural Power of the Shopping Cart
Source: https://en.wikipedia.org/wiki/Supermarket
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Photo by Austin on Unsplash
Source: https://en.wikipedia.org/wiki/Sylvan_Goldman
Post-WWII Supermarket Expansion Supermarket chains grew rapidly White middle-class suburban development
Racial and Class Inequality Limited access for non-white and lower-class communities Segregation in retail spaces
Retail Surveillance Tracking shopper paths Layout studies for maximum exposure
Cultural Symbolism Cart as symbol in art and homelessness (Banash) Duality: abundance vs. inequality
Ordinary object, extraordinary impact How everyday tools shape culture
The Shopping Cart's Lasting Legacy
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Photo by Franki Chamaki on Unsplash
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