Dec 2025 ROAS Optimization Plan (32 chars)

Generated from prompt:

Create a single-slide executive presentation titled 'December 2025 Performance Plan – Driving Efficiency through ROAS Optimization'. The slide should summarize the November 2025 business context, December focus, and expected outcomes. Include sections: 1) Business Context (Nov ’25): GMV $413K, Digital GMV $127K, ROAS 2.6, ACOS 49.2%, note strong topline but efficiency below target (ROAS < 3). 2) December Strategy Focus: Goal: Enter and sustain 3.0+ ROAS range even if Ad Revenue dips. Table with Focus Area, Key Action, Expected Outcome – SKU Efficiency (scale down below Break-even ROAS SKUs → optimize spend ROI), Budget Reallocation (prioritize high-margin SKUs → ROAS +15%), Campaign Optimization (pause low CTR/high ACOS ads → ACOS ↓10–15%), North Star Metric (use Break-even ROAS → sustainable growth). 3) Strategic Rationale: December = Efficiency Month, trim low-performing SKUs, prepare for FY26 scale-up. 4) Expected December Outcome: ROAS 3.0+, Ad Revenue $85–90K, ACOS ≤35%, GMV ~$400K. Style: clean, corporate, minimal text, use icons for key metrics.

Reviews Nov '25 context (GMV $413K, ROAS 2.6), Dec strategy for ROAS 3.0+ via SKU efficiency, budget shifts, campaign tweaks; rationale: efficiency month for FY26 prep. Outcomes: Ad Rev $85-90K, ACOS

December 15, 20251 slides

Slide 1 of 1

Slide 1 - Executive Summary

This Executive Summary table outlines four key focus areas for ad spend optimization: SKU efficiency, budget reallocation, campaign optimization, and break-even ROAS as the North Star metric. It specifies actions like scaling down underperforming SKUs, prioritizing high-margin products, and pausing low-CTR/high-ACOS ads, with expected outcomes including optimized ROI, +15% ROAS, 10-15% ACOS reduction, and sustainable growth.

Executive Summary

{ "headers": [ "Focus Area", "Key Action", "Expected Outcome" ], "rows": [ [ "SKU Efficiency", "Scale down < break-even ROAS", "Optimize spend ROI" ], [ "Budget Reallocation", "Prioritize high-margin SKUs", "ROAS +15%" ], [ "Campaign Optimization", "Pause low CTR/high ACOS ads", "ACOS ↓10–15%" ], [ "North Star Metric", "Use Break-even ROAS", "Sustainable growth" ] ] }

Source: Nov ’25: GMV $413K, Digital GMV $127K, ROAS 2.6, ACOS 49.2% (strong topline, efficiency <3 target)

Speaker Notes

Slide Title: December 2025 Performance Plan – Driving Efficiency through ROAS Optimization. Dec Goal: Sustain ROAS 3.0+. Rationale: Efficiency Month, trim SKUs for FY26. Outcomes: ROAS 3.0+, Ad Rev $85-90K, ACOS≤35%, GMV~$400K. Icons for metrics.

Discover More Presentations

Explore thousands of AI-generated presentations for inspiration

Browse Presentations

Create Your Own Presentation

Generate professional presentations in seconds with Karaf's AI. Customize this presentation or start from scratch.

Create New Presentation