Dashboards to Decisions: AI Marketing Insights (40 chars)

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Create a professional and visually engaging PowerPoint presentation titled 'From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership'. The presentation should follow this structure: 1. Title Slide - Title: 'From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership' - Subtitle: 'Natural-language, explainable insights powered by AI, Databricks, and governed enterprise data' 2. The Problem - Emphasize that leadership doesn't want dashboards, they want answers. - Include executive example questions, today’s challenges, and consequences like slow decisions and missed opportunities. 3. The Vision - Focus on enabling leaders to ask questions in plain English and receive trusted, explainable answers. - Highlight benefits: explanations, summaries, recommendations, and technologies like Databricks and AI reasoning. 4. The Solution (High Level) - Introduce the 'AI Marketing Insights Agent'. - Describe its capabilities: natural language input, data querying, reasoning, and insight generation. 5. How It Works (Simple Flow) - Step-by-step flow from leader’s question to AI-driven response. 6. Architecture Overview - Layered architecture diagram with Experience, AI Orchestration, MCP, Data, and Governance layers. Use a modern corporate design β€” clean layouts, bold typography, light background, and subtle gradients or blue accents for a tech-forward feel. Include simple icons or visuals for each concept (questions, AI, data flow, governance).

Explores shift from dashboards to AI-powered, natural-language insights for leaders using Databricks. Covers problem (slow decisions), vision (explainable answers), AI agent solution, workflow, and la

December 15, 20256 slides
Slide 1 of 6

Slide 1 - From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership

The slide's title is "From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership." Its subtitle describes natural-language, explainable insights powered by AI, Databricks, and governed enterprise data.

From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership

Natural-language, explainable insights powered by AI, Databricks, and governed enterprise data.

Slide 1 - From Dashboards to Decisions: AI-Powered Marketing Insights for Leadership
Slide 2 of 6

Slide 2 - The Problem

  • πŸ“Š Leaders want answers, not dashboards.
  • ❓ Execs ask: 'Why are conversions dropping?'
  • ⏳ Manual analysis delays decisions.
  • 🚨 Slow insights miss opportunities.
Slide 2 - The Problem
Slide 3 of 6

Slide 3 - The Vision

  • πŸ—£οΈ Leaders ask questions in plain English.
  • βœ… Receive trusted, explainable AI answers.
  • πŸ’‘ Clear explanations and concise summaries.
  • 🎯 Actionable recommendations for decisions.
  • ⚑ Powered by Databricks + AI reasoning.
Slide 3 - The Vision
Slide 4 of 6

Slide 4 - The Solution (High Level)

This slide outlines a high-level AI solution for enterprise data analysis, enabling natural language queries on governed Databricks sources via automated querying and an advanced reasoning engine that uncovers patterns. It generates explainable insights like summaries, charts, and recommendations, all delivered instantly while compliant with enterprise standards.

The Solution (High Level)

{ "features": [ { "icon": "πŸ—£οΈ", "heading": "Natural Language Input", "description": "Leaders ask questions in plain Englishβ€”no dashboards or queries needed." }, { "icon": "πŸ”", "heading": "Automated Data Querying", "description": "AI securely queries governed Databricks enterprise data sources." }, { "icon": "🧠", "heading": "AI Reasoning Engine", "description": "Applies advanced logic to analyze data and uncover patterns." }, { "icon": "πŸ’‘", "heading": "Insight Generation", "description": "Produces explainable summaries, charts, and recommendations." }, { "icon": "⚑", "heading": "Fast & Governed", "description": "Delivers instant, trusted insights compliant with enterprise standards." } ] }

Speaker Notes
Introduce the AI Marketing Insights Agent: transforms natural language questions into fast, governed insights via data querying, reasoning, and generation. Emphasize simplicity for leaders.
Slide 4 - The Solution (High Level)
Slide 5 of 6

Slide 5 - How It Works (Simple Flow)

The workflow outlines a five-step process starting with a leader's plain English question, parsed via NLP to query governed enterprise data from Databricks. AI then reasons over the data using an LLM to deliver trusted, explainable insights with recommendations.

How It Works (Simple Flow)

{ "headers": [ "Step", "Description", "Key Elements" ], "rows": [ [ "1. Leader Question", "Leader asks in plain English", "πŸ—£οΈ Natural Language Input" ], [ "2. NLP Parse", "Parse question to understand intent", "πŸ€– NLP Processing" ], [ "3. Query Enterprise Data", "Retrieve data from governed sources", "πŸ“Š Databricks & Enterprise Data" ], [ "4. AI Reason & Explain", "Reason over data, generate explanations", "🧠 AI Reasoning (LLM)" ], [ "5. Deliver Insights", "Provide trusted, explainable answers", "πŸ“ˆ Insights with Recommendations" ] ] }

Slide 5 - How It Works (Simple Flow)
Slide 6 of 6

Slide 6 - Architecture Overview

The Architecture Overview slide depicts four layered components: Experience Layer for UI natural-language queries, AI Orchestration for coordinating reasoning workflows, MCP Layer for core processing, and Data & Governance for secure enterprise access. It illustrates the high-level system structure from user interface to secure data handling.

Architecture Overview

!Image

  • Experience Layer: UI for natural-language queries
  • AI Orchestration: Coordinates reasoning workflows
  • MCP Layer: Core processing capabilities
  • Data & Governance: Secure enterprise access

Source: Image from Wikipedia article "Multitier architecture"

Speaker Notes
Describe the layered architecture, emphasizing flow from UI to governed data with security icons.
Slide 6 - Architecture Overview

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